Mapa da Sorte
Mapa da Sorte is a kiosk in a mall store, so the use of space is essential for optimizing the work of employees. As a space in a mall, the entire process of creation and execution must be faster and more organized, in order to meet the needs of the context and the useful interior area. As a mediator of the Santa Casa Games, encouraging the purchase of gambling games such as Scratch Cards, Euromillions or Totoloto at this kiosk is essential.
Works project
In addition to being a Santa Casa Games point of sale, Mapa da Sorte also has a mailing service as a CTT post, so the counters and cash registers intended for these purposes could not be reorganized. Thus, the option was made for a tripartite counter that would allow the management of the two services, as well as the registration of the remaining products from the kiosk, with a product exhibition area incorporated in the centre.
For Santa Casa betting, an X-shaped module was designed, alluding to common betting games, with a revolving cloud in the centre to encourage gambling and four zones for customers to play. In this way, Mapa da Sorte integrates a different betting area than usual, under the kiosk's graphic identity, in vibrant shades of yellow and purple. On the ceiling, it was decided to continue the luminous sign at the entrance in purple, painting it in the same colour.