iiR Store
Coffee, cakes, clothes, accessories, shoes and decorative objects. A plural brand integrated into a multipurpose space that arouses the curiosity of passers-by and excels in elegance. With a small construction budget and complex interior design needs in a small footprint, the iiR store has been transformed into a harmonious, segmented and inviting space, in a project that enhances the products and adapts the interiors to them.
Interior Design Project
The premise of designing the store's interiors was to create a balanced space that conveyed feelings of well-being and tranquillity, while at the same time creating clearly distinct areas for the products.
It was decided to work in a monochromatic tone, a calming and pleasant color, giving customers a sense of comfort and warmth. In addition, the defined color is closely related to iiR's target audience, women.
Several product display areas were designed, as well as a seating area and a work area with a cafeteria counter for preparing small meals. In the living area, it was decided to differentiate it with decorative wallpaper and elements of different shapes and textures, making the space more inviting and pleasant.
In the counter area, a slate-effect board was placed to record menus and prices and the brand name in illuminated monobloc letters. Finsa's Exitus AC5 floating floor and Cin paints were also used. The black decorative elements help to balance the space, as do the trellises used for dividing and displaying products.
